CEO Reed Harrison has been involved and founded several start up construction companies from electrical construction, general construction and pre-fab or modular built housing. Has built multiple luxury energy efficient, eco friendly homes throughout California with a large focus in SIP housing. With pre-fab or modular built housing Reed has done all site work from grading to foundation to housing sets, even quality control, construction consulting and factory start up. He has also put a strong focus into hotel branding and construction with franchises such as Best Western, Holiday Inn and several privately owned hotels. Started in eco friendly homes in 2003 with SIP housing with a combination of solar, spray foam and green building techniques.